Sunday, March 17, 2013

Grumpy Cat at SXSW

I saw this video the other day and was so intrigued by it I had to post it. Grumpy Cat, whose real name is Tardar Sauce and is one of the most famous cats on the Internet, has been at South by Southwest, the music, film, and technology festival which is held in Austin every year.

Thanks to Grumpy Cat's fame, she's one of the more popular "attractions" at the festival this year, as this video demonstrates. What makes this cat so popular that hundreds of people would wait in line to catch a glimpse of her? The video also brings up, as a number of Internet commentators have already noted, the question of whether Tardar Sauce is being exploited by her guardians. How much is too much for a simple cat who doesn't even really understand the nature of fame, much less the notion of what an Internet meme is?

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